4.4(43)Amazon rating$59.991,000+ bought last month
Our verdict
A well-specified budget blender that punches above its $59.99 price. The KOIOS BL328 delivers 1000 watts, a 33.8 oz stainless steel jar, and three-speed manual controls. With 1000 units sold last month and a 4.4 star rating from 43 reviews, it has real market traction for a budget machine.
Value-focused buyers who want 1000W and a stainless steel jar at under $60, particularly for daily single-to-two-serving smoothies and light blending tasks.
Skip if
You need a larger capacity for family batches. At 33.8 oz the jar is sized for one to two servings, not bulk prep.
Power 1000 W
Jar / bowl capacity 33.8 oz
Speeds 3
Jar / bowl material Stainless Steel
Blade material Stainless Steel
Controls Manual
Priced 77% below the category median ($259.87 across 127 tracked models)
Jar / bowl capacity of 33.8 oz - smaller than 82% of the 134 models we track
Pros
1000W motor is strong for a $59.99 blender
Stainless steel jar is rare at this price, resisting odors and staining
1000 units sold last month shows real market demand
4.4 star average from 43 reviews is a solid early signal
Pearl white finish is clean and fingerprint-resistant compared to gloss black
Cons
33.8 oz jar limits batch size to one to two servings
43 reviews is a small sample for drawing firm long-term reliability conclusions
No pulse mode confirmation in the available spec data
KOIOS has a shorter brand history than Ninja or NutriBullet
Our scorecard
4.2/5overall
Owner rating4.4/5
4.4 average across 43 owner ratings
Popularity1.2/5
43 owner reviews, fewer than most models here
The overall score is owner satisfaction weighted by how many reviews back it, so a high rating from few reviews counts for less. The bars below show where this model stands against the other countertop and personal blenders, immersion blenders, food processors, and masticating, centrifugal and citrus juicers we track in this category on price, popularity and size. Context, not marks against it, and our read of the data, not a lab test.
Specifications
Power
1000 W
Jar / bowl capacity
33.8 oz
Speeds
3
Jar / bowl material
Stainless Steel
Blade material
Stainless Steel
Controls
Manual
Color
Pearl White
Dimensions
16 X 10 X 6.5 In
Voltage
110
Overview
The KOIOS BL328 makes a strong case for the budget segment by combining 1000 watts with a stainless steel jar at just $59.99. That wattage is equal to what Ninja charges significantly more for in models like the BL610, and the stainless jar offers an odor-resistant, stain-proof advantage over the plastic jars common at this price point.
Three-speed manual controls keep operation simple and accessible. The pearl white finish is clean and kitchen-neutral, suiting a range of decors without the fingerprint visibility of glossy black surfaces. At 16 x 10 x 6.5 inches, it has a slightly wider footprint than some compact blenders, but the profile is manageable on a standard counter.
With 1000 units sold last month, this is clearly connecting with budget-conscious buyers. The 4.4 star average from 43 reviews is a solid early signal. The main constraint is the 33.8 oz jar, which limits it to personal or small-serving use rather than family-sized blending.
Performance notes
1000W delivers reliable performance for daily smoothies and light kitchen tasks. The 33.8 oz stainless steel jar is the standout feature at this price. Three-speed manual controls are simple to operate. Running at 110V, it is US-compatible. Dimensions of 16 x 10 x 6.5 inches suggest a moderate countertop footprint.
What buyers say
43 reviews at 4.4 stars and 1000 monthly sales indicate the BL328 is well-received for its price segment. Buyers cite value, the stainless jar, and reliable blending for smoothies as the main positives. The small review count means the rating could shift as more buyers weigh in.
33.8 oz is approximately 4 cups, which suits one to two generous servings. For a family of three or more blending simultaneously, this jar will require multiple batches. A 60 oz or larger jar would be more practical for family-size use.
Does the KOIOS BL328 handle frozen fruit?
At 1000W it handles most smoothie tasks including frozen fruit. Very hard frozen ingredients blended without liquid may stress the motor. Adding a splash of liquid first is a good practice at any wattage.
How does it compare to the NutriBullet NBF70100 at $99.99?
The NBF70100 is 1400W versus 1000W here, which is a meaningful power difference. Both have stainless steel jars. If budget is the priority the BL328 saves $40. If maximum power and a slightly larger brand presence matter, the NBF70100 is worth the extra cost.
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